Meet the innovator: Dr Keith Tsui

June 11, 2020

In this edition, we caught up with Dr. Keith Tsui, CEO and Co-founder of; an innovation that supports clinicians to answer questions faster than ever before.

Pictured above: Dr. Keith Tsui, CEO and Co-founder of

Tell us about your innovation in a sentence is an innovation that supports clinicians to answer questions faster than ever before. We have recently tailored our platform for Covid-19.

What was the ‘lightbulb’ moment? was born out of my frustration working on the frontline as a medical doctor and having to rely on paper books and hard to access local guidelines when smartphones and smart search engines like Google are so prevalent. I decided to make a professional “Google for doctors”, providing evidence-based, fast and concise clinical answers at the point of care.

What three bits of advice would you give budding innovators?

  1. Do not give up, things will get tough, but things are usually not as bad as you thought, be creative and find new ways and new angles to tackle the problem
  2. Always talk to the users and understand the problem first. Be obsessed about the problem and the users and that’s the only way you could find and deliver value
  3. It is okay to fail, but it is not ok to fail repeatedly on the same thing. Move quickly but always respect how the health care system work and first “do no harm”.

What’s been your toughest obstacle?

Navigating the NHS procurement landscape for new and innovative digital health and AI solutions, but it’s good to see NHSx leading the way in making this easier for innovators.

What’s been your innovator journey highlight?

Getting on the DigitalHealth.London Launchpad programme and working with my co-founder to pivot our platform to tailor to Covid-19 content – the beta was up and running within two weeks and now available for NHS clinicians.

Best part of your job now?

Meeting a lot of people (virtually during Covid-19) passionate about using digital and AI to make health care better for patients, doctors and the community.

If you were in charge of the NHS and care system, what’s the one thing you’d do to speed up health innovation?

There’s probably a lot of things that could help speed up health innovation, but I think the most important is to help align incentives within the NHS and making a clear path for procurement and adoption of health innovations.

A typical day for you would include..

As a start-up founder there is no such thing as a typical day! Every day is different and that’s the exciting part.

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